Market Research Packages
Here’s how we can work together. All packages include a PDF report plus a video or live Google Meet walkthrough.
Starter Plan
$799 NZD
Designed for early-stage founders testing an idea or preparing pitches.
Add to Cart- A concise 4–6 page PDF report
- Overview of your market category
- Summary of key growth trends
- High-level snapshot of main competitors
- 30-minute Video session
Growth Plan
$1,599 NZD
Intended for brands planning to launch or expand in New Zealand requiring solid market data before budgeting.
Add to Cart- Detailed 8–12 page PDF report
- Estimated market size breakdowns and forecasts
- Analysis of key consumer trends and purchase drivers
- Positioning review of the top 5 competitors
- Insights into key sales channels
- Recommended price ranges
- 1-hour Video session
Deep Dive
$3,199 NZD
Tailored for investors, established brands, or serious market entry projects needing data-driven decision support.
Add to Cart- Comprehensive 15+ page PDF report
- In-depth consumer segmentation analysis
- SKU gap analysis within the category to find whitespace
- Competitive price benchmarking
- Identification of untapped or emerging market opportunities
- Custom go-to-market roadmap
- 2-hour Video session with Q&A
What Our Market Research Reports Look Like
Starter Plan - Demo Report
A high-level snapshot of the New Zealand plant-based food market, designed to illustrate the structure, scope, and practical insights included in our entry-level research deliverables.
View Full ReportGrowth Plan - Demo Report
An example of our mid-depth market research, showcasing market sizing, consumer trends, channel dynamics, and pricing benchmarks used to support launch and expansion planning in New Zealand.
View Full ReportDeep Dive - Demo Report
A comprehensive demonstration of our advanced research capability, featuring consumer segmentation, SKU gap analysis, market barriers, and go-to-market strategy for serious market entry decisions.
View Full ReportHow to Choose the Right Research Package
Choosing the right market research package comes down to how much insight and support you need to confidently move your idea or brand forward.
If you’re new to your category or simply testing the waters, the Starter Plan will give you a clear snapshot of trends, top competitors, and where the biggest early opportunities might be—ideal for quick validation and pitch preparation.
💡For most brands ready to grow or actively planning launch or expansion, the Growth Plan is strongly recommended: it strikes the perfect balance by offering a deep dive into consumer and channel behaviour, competitive positioning, and market dynamics, all with plenty of customisation and a full one-hour consult for strategic follow-up. This package consistently delivers the level of actionable, locally-informed insight most fast-moving New Zealand food and beverage businesses need.
If your project involves significant investment, multiple product lines, or complex retail partnerships, the Deep Dive Plan provides a robust roadmap, advanced analytics, and ongoing guidance, but for most clients, the Growth Plan delivers both depth and value without unnecessary complexity.
How Our Market Research Process Works
Here' s the detailed steps of how we'll work together:
1. Place Your Order
Choose the market research package that best fits your business needs and budget, then complete your purchase.
2. Complete Intake Forms
After you've placed your order onine, we'll send you a form to specify your market focus, segments of interest, and any custom research requests you need.
3. Schedule Your Consultation
Once we receive your completed form, we’ll schedule a one-on-one video call — or meet with you in person if you prefer — to review your project in detail. During this session, we’ll go through the information you provided, answer any questions and confirm key details before we start the work.
4. Research Preparation (7–14 Days)
Our team will then conduct customized market research tailored to your briefs and chosen package depth.
5. Final Consultation Meeting
We'll organize another session for us to take you through the completed insights, discuss findings, ask questions, and explore strategic implications.
6. Follow-up Support
We're here to support you if you have any further questions regarding our research and analysis.
This straightforward process ensures you get personalized market intelligence aligned with your specific priorities and business goals.
What Makes Our Research Different
Market knowledge you won’t find online.
We are not just reading industry reports—We’ve worked inside NZ’s biggest companies, studying what products actually sell and why, we help you answer critical questions like:
- What trends are actually selling in NZ?
- Who are your real competitors?
- What gaps exist in the market?
- How should you price your products?
- Which channels will deliver the best Return On Investment?
- How big is the opportunity?
We combine:
✅ Insider retail knowledge → real-world trends, not just theories
✅ Data-driven thinking → precise, actionable insights
✅ Founder-friendly support → Built by founders for founders — no tricky terms, no hidden fees, just clarity.
✅ Custom solutions → tailored reports for your unique questions
Frequently asked questions
How soon will I receive my market research report?
Delivery timelines vary by package and scope but typically range from 7-14 business working days after your intake form is complete and payment confirmed. We will confirm specific timing when you order.
Can I ask for custom research as part of my package?
Yes, each package includes a set number of custom research requests (Starter: 1, Growth: 2–3, Deep Dive: 3–5) that allow you to focus on specific data or insights important to your business.
How detailed will the market reports be?
The Starter Plan provides a brief overview (4–6 pages), the Growth Plan includes a more detailed report (8–12 pages), and the Deep Dive Plan delivers an extensive report (15+ pages) with advanced analysis. Please refer to our demo reports for reference.
Can I upgrade if I need more insights later?
Absolutely. If your needs change, we can discuss upgrading your package to a higher tier or adding additional custom research on top of your original order.
What kind of markets or products do you cover?
While examples focus on New Zealand plant-based foods, our research framework is adaptable to many markets and categories. Contact us for any questions and a custom quote.
